Harry Potter Gift Sets
Client: Modern Gourmet Foods & Thoughtfully
Project Type: Print & Package Design
Brief: Design a cohesive line of Harry Potter gift sets using assets from the brand that maintain IP integrity while creating items that haven’t been seen before to appeal to fans of all ages.
A licensed collection of food gifting sets featuring Harry Potter, designed to bring a little bit of magic into everyday life. Each set was made using assets and working closely with the licensing partners, ensuring that every detail from the character boxes to the mug decals felt like it came directly from the magical world. Packaging designed for both retail and direct to consumer / marketplaces retailers.
The Hogwarts Express train was digitally illustrated by me using Adobe Illustrator and was created by diligently studying photographs of the real train used in the movies to recreate it so that it could be used in multiple formats to meeting shipping / retail space requirements.
Photography Art Directed by Sara Holland
